A 90-day plan to put FNQ Wholefoods on top of Google, launch the website you've already seen, and turn Main Street searches into people walking through your door. Built for Tommy Blaine.
Like I said at the shop, my standard plan is priced for tradies, where one job pays for the whole month. You run a retail shop, so I'm not charging you like a plumber. Your tailored number is further down, and it's half my standard rate.
First, let me show you exactly what I found when I looked at where FNQ Wholefoods sits on Google right now. Because there's one thing in here that's honestly a massive opportunity.
Someone in Atherton wants wholefoods, organic stuff, supplements. Here's what Google actually shows them.
Your listing is filed under "Greengrocer", not health food store. So when someone searches for what you actually sell, Google doesn't even consider you. That one word is the main reason you're invisible, and it costs nothing to fix except knowing to do it.
The shop down the road has 17 reviews at 4.6 stars. You have none. Google reads that as "this one matters, that one doesn't", and so does every new customer comparing the two listings. The good news: 17 reviews is the entire mountain. That's nothing.
No site linked on Google, no way for anyone to check what you stock, your story, or why they'd choose you. Google also ranks listings with a strong website above ones without. I've already built yours, and you've seen it. It goes live as part of this plan.
You know your average sale better than I do, so drag both of these and use your real numbers.
In a town this size there's one spot worth having: the shop that comes up when someone searches. Right now that's number 68. Once it's you, every new resident, every tourist coming through the Tablelands, every "where do I get that" conversation ends at your door.
One competitor, 17 reviews, small market. This is about as fast and as winnable as a ranking job gets. In a year that might not be true, because sooner or later someone else on the Tablelands figures this out. Cheapest time to take the spot is while nobody's defending it.
You do almost none of this. I need about 20 minutes of your time total: access to the listing, a handful of photos, and your say-so.
Get the Google profile properly under your control, then fix the category so you're filed as a health food store instead of a greengrocer. This is the change that makes you eligible for the searches you're currently locked out of.
Real photos of the shop and the produce, services and products written out, description, hours, the lot. Then weekly posts from me so Google sees a live, active business instead of a listing that just sits there.
Automated review requests by text, plus a first push through your regulars and your community. Between the shop, the gym and the physio you know half the Tablelands. Getting from zero past 17 genuine reviews is the single biggest lever on this whole job.
The one I've already built you. Fast, built for phones, built to rank for health food searches across the Tablelands, with your story, your local growers and your opening hours front and centre. Hosting, maintenance and updates all handled by me.
Your own CRM sits behind the site. Every enquiry and order question lands in one place, an instant text goes back so nobody's left hanging, and follow-ups run themselves while you're running the shop.
Already built. Hidden from Google until you say go.
I'm not asking you to take my word for any of this. The guarantee has real teeth, and it's written into the agreement.
Straight up on one thing: I'll never promise you number one. Google doesn't sell that spot and anyone who guarantees it is telling you what you want to hear. Top 3 for a search I've checked and know is winnable, with my own money on the line, is the honest version.
My standard plan is $1,000 a month, and that's what my tradie and service clients pay, because one job covers their month. A shop's economics are different, and you're local, and I'd genuinely like FNQ Wholefoods as the win that puts me on the map in Atherton. So your plan is $500 a month flat. Same build, same work, same guarantee. This rate is yours for as long as you're on the plan, it never steps up to the standard rate.
All prices ex-GST. 10% GST added on invoices ($550 inc GST per month). No setup fee, no build fee, no lock-in.
Pay twelve months up front at $5,000 and get two months free. Same plan, same guarantee, entirely optional. Monthly is completely fine by me.
I only work with one business per market in a given town, because ranking two competitors against each other is a con. Health food in Atherton is open right now, and I'm offering it to you first. Once the spot's taken, it's taken.
My money is on the result, not the invoice. If you don't rank, I don't get paid and I keep working. That's the whole arrangement.
Not an account manager, not a ticket queue. You text me, I answer. Same bloke you had coffee with.
Your website is built and live before you've paid me a cent. That's how confident I am this works, and it's yours either way.
Ranking Aussie local businesses on Google is the whole job. I know what actually moves a small-town map ranking, and 90 days is plenty here.
You're running FNQ Wholefoods, CrossFit HBZ and Performance Physio across the Tablelands. The exact playbook on this page works for all three.
One competitor, 17 reviews, wide-open market. The shop is the quickest, cleanest ranking win of your three businesses, and it's the one where being invisible on Google costs you walk-in customers every single day.
Once the shop's ranked and you've seen how it works, we can talk about the gym and the physio. No obligation and no pitch today. But when you're ready, we'd sort a proper multi-business deal rather than three separate plans.
Three steps, and none of them are hard.
Cheers legend. Whatever you decide, good to catch up.
Brady